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I have a passion for – and a degree in – psychology and science.
I have an unrelenting love of art and design.
Not many places on this good earth where such inclinations could coexist harmoniously.
The arena of pharmaceutical advertising happens to be one. It’s where I’ve planted my flag.
On it are these words: “Understanding the way things work is no excuse to be a gigantic bloody bore.”
It’s a rather big flag.
With over 28 years' experience in award-winning consumer and healthcare (both DTC and HCP) advertising,
my love of marketing, biology, and technology keeps the job constantly interesting, and every project
is an opportunity to learn something new with incredible people. And have amazing fun.
I take a very strategic approach in creating impactful, effective and results-driven work
that win and grow business - and hopefully pick up an award or two along the way.
When not working, I'm travelling, rescuing cats, or scuba diving with the whale sharks.
George Lois, my inspiration to become an art director
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